Google’s New Algorithm: Google Page Experience Update to launch for 2021 with new labels in search results
Google gave us an early Christmas “present” – 2 Big Update is now rolling out. Page Experience is the latest update Google plans to roll out in 2021. Perhaps, it a matter of concern for all the website owners; however, the traffic hasn’t got down yet, but it’ll be in 2021, as mentioned by Google. Roughly after an update, the search engine giant gives another six months for websites...
How to Optimize Google MyBusiness to Get More Customers & Sales
Although the internet offers all the information, people still use the old way! Yes, the contact list. Think about it carefully, what would you do if you want to book a slot for a hotel reservation? Would you like to speak personally or leave everything to the chatbot? Especially when most of the businesses are offering massive discounts! Of course, the previous one. More than 60% of Americans use smartphones to search for local services and products. Now you must have realized the...
How to Promote Your Business Online & Increase Traffic without Spending Money?
Most of the business owners coin "marketing" as another form of investment with no guarantee of return. In fact, some even think of marketing as a charity. But that's absolutely wrong! In the current era, marketing is fierce, and it's a huge challenge for businesses, specifically local, to make them noticed. On the other side, there are hundreds of ways to promote business online with zero investment!...
Voice Search Optimization: Successful Strategies for Your SEO Growth
The ease in finding things within a few seconds by simply speaking your needs make voice search popular worldwide. Today’s generation is experiencing a new concept of search without the need for touch. Search engines like Google, Yandex, and Baidu have taken several bold steps in the field of voice search. Therefore, if the voice search isn’t a part of your SEO strategy, you better get ready for it. Voice search is widespread across....
How web design can help your business? 7 most effective ways
When a reader has 15 minutes to read the website's content, the design is not ignored. Appreciation of the user interface of the website compels his dwelling time on the site. This is the beauty of good web design – playing a silent marketing approach to the visitors. Before you plan the website marketing, consider design as an essential marketing technique for the customers. Being a renowned web design company in Kolkata, we have discussed seven must-have elements for your website. Why...
How to select best website design companies for small businesses/start-up for maximum return?
Being a new entrant in the online market or start-up, website development is the most fundamental decision. Though, in the enclosure of an initial budget bracket, you need a web development company to build your dream in the digital. Unfortunately, many of the business owners make common mistakes while choosing the first agency. The result – the project of the website development has to face the...
Reasons Your Facebook Ads Don’t Convert and How to Fix Them (Advanced Guide)
Everybody knows that Facebook ads are the best method to popularize brand impression. Over 92% of marketers seek Facebook ads to build a brand’s initial platform. With over 2.45 billion markets globally, a business establishment in this platform is not a big deal. Interestingly, Facebook itself offers various promotional strategies so that your company can fructify in the shortest time. You’ll get...
Why Digital Marketing is the Best Solution for Business Growth in 2021?
Since the last decade, digital marketing has become a buzz in the market. Whether it is a big enterprise or a small business for everyone, digital marketing has become the latest tool for promotion. Entrepreneurs at the present time, understand the importance of digital marketing to grow exponentially for the company. If you still decide whether digital marketing is useful for your business or have any doubt, from this article, you can clearly understand the benefits...
How to improve your website conversion rate?
Website conversion is the most lucrative buzzword for business owners. All of the reasons behind your web-based business motivate you with the conversion ratio. That is the success metric for all the online efforts. Incidentally, there are many types of research on the website conversion strategies – most of the successful websites have only a 2% conversion ratio, and average sites score even 0.1% to 0.2% conversion ratio. We, an esteemed website design company in Kolkata have analyzed...
Top Reasons and Causes Why Your Business Needs A Website?
Being present on the Internet is an inevitable strategy for any company today. One of the reasons for your company to create a website is that, in this way, it can reach more people and consequently sell more, mainly because much of the world consumes content in this medium. With so many people online, there is no doubt that every company needs a website to advertise its service or product. A website serves as a portfolio for the products and/or services provided, in addition to...
Angular vs. React: Which JS Framework Your Project Requires and Why?
Using programming language for your development project work is always helpful. JavaScript is the most renowned language used by most of the top companies in the world. Even a few, Website Design Company in Kolkata, has been working on this software. Not only this city, but there are many companies in other cities as well who are using this programming language. Now, to know, they are many types of frameworks or...
Best server-side programming to Develop Back-End for the Website – PHP vs. NodeJS vs. Python
Back-end development is the most wanted skill in today's time. Whether it's a business or a start-up, by using the renowned programming languages with the least devices, they can easily develop server-side programming. They all need a Website Design Company in Kolkata or any PAN India location. And for a change, it can now be done at home with expert skills using your...
Common Reasons Why Your Last Google Ads Campaign Failed and How-To-Fix-Them
Trying to build an audience through Google Ads/Adwords is undoubtedly an easy task. More clicks translate more visitors to the business. However, even after spending a significant investment, you may not touch the potential market share. There are some simple and easy quick fixes that experts run in order to unlock the true potential of the PPC campaigns. Every business looks to get more through their...
Best E-Commerce Platforms for Small Businesses and Start-ups
The first thing that to do before you go for an e-commerce platform is to look for an interface that’ll make your customers want to shop. There are other things like how easily you can manage your back-end, helping customize the site. The e-commerce sector is expanding at a great speed, and you can connect your customers, bringing exclusive business engagement. Online retailers should have high expectations when going for online business. Interestingly...
Mobile-First Google Indexed & How It Affect Your Website Design and Ranking
Google first announced the mobile-first index in November 2016 as most searches were now accessible to Google via mobile devices; however, the ranking system was based on the older version, i.e., desktop version. The solution was to shift to a newer version, the mobile-first indexing. 3 out of 5 searches happen on mobile. What Exactly Is “Mobile-First Indexing”? The mobile-first indexing is similar to what it sounds like...
Benefits of Integrating React JS into Your Website!
Front-end development is continuously developing. It has become challenging for business owners to select the right choice.
While businesses previously used Angular as a default choice, React JS is popularising due to numerous breaking points. As you stick with the article, our Website Design Company will put a detailed insight into React JS’s frameworks.
Fact: US is the leading country prominently using React JS, followed by Japan, China, Russia, UK.
Effective Ways to Drive Traffic to Your Ecommerce Site.
There are tons of ways to direct traffic to your e-commerce site but is it really worthy? It is better to focus on the right flow of traffic if you want exceptional growth of your e-commerce business. Organic growth is a challenge; however, it isn't a big deal with the right strategy. On the other side, several start-ups spend more than they require on advertising, which is a reason behind the crash down. Ecommerce sales are exploding. In fact, more consumers prefer to shop online than before...
